Don’t try and do a masterclass about crazy secret metrics.
There are only 2 kinds of answers to that question:
> The Honest answer: “I don’t know.”
> The BS answers: Everything else...
And you know what?
It doesn’t matter.
Because Social Media Marketers bring more, so much more value than that.
Let me explain.
What is Marketing?
Marketing is about bringing the attention of the right people to the right - corporate or personal - brands.
Going out there hunting for clients is called prospecting.
Closing actual transactions is called selling.
What is Social Media Marketing?
Social Media Marketing raises attention and turns it into conversation. It builds a meaningful relationship between you, the brand, and your community, the prospect or client.
It goes beyond Brand Awareness because you don’t just want people to know you, you want them to engage with you for who you really are.
This engagement produces informed, enthusiastic leads.
I can get you a thousand contact details daily. You’ll spend weeks talking 10 contacts into buying anything - all others will be totally wasted.
With social media marketing, I can get you a dozen, weekly.
And they’re ALL qualified, ready to buy something from you, sooner or later.
Go demonstrate it now.